Gerd's keynotes, talks, videos and think-tank appearances are renowned for his hard-hitting,
provocative yet inspiring and motivational style.

Gerd Leonhard offers keynote talks, think-tank sessions and presentations on many
different subjects, within these industries:

* Recorded Music & Music Publishing
* Radio, TV & Broadcasting
* Telecoms & Wireless
* Social Media, Social Networking & Web2.0
* Online Gaming & Virtual Worlds
* Film / TV / Video
* Print / News / Journalism
* Advertising, Marketing & Branding
* Education & Training
* Public Relations & Communications
* Cultural Policy

Summary

Watch Gerd Leonhard at Google Tech Talk (London): http://bit.ly/4ccYBb More videos at www.gerdtube.net. Gerd(48) is a Media Futurist, Author, Keynote Speaker & Advisor. The Wall Street Journal calls Gerd one of the leading media futurists in the world. He is the Co-Author of the influential book "The Future of Music" (2005, Berklee Press), as well as the author of "Music2.0" (www.music20book.com), and of  "The End of Control" (blog-book, 2008). Gerd's background is in Music (he won the Quincy Jones Award in 1986 and is a graduate of Boston's Berklee College of Music) as well in Technology and the Internet (former CEO of LicenseMusic Inc. and of Sonific.com).

Gerd's work focuses on the converging sectors of music / content and technology, communications, lifestyles and culture, and he is considered a leading expert on topics such as the future of media, (incl. broadcasting and the future of TV and Radio), Web'whatever'.0, social networking, online communities and UGC (user generated content), copyright trends, the digital content economy, convergence, globalization and other media-related mega-trends, mobility and mobile entertainment, the future of advertising, branding, marketing and PR, and digital privacy.

Gerd's keynotes, talks, videos and think-tank appearances are renowned for his hard-hitting, provocative yet inspiring and motivational style. With over 100 engagements in 23 countries during the past 3 years Gerd has addressed executive level audiences in the sectors of recorded music & music publishing, radio, TV, film/video and broadcasting, online gaming and virtual worlds, telecom & wireless, and advertising and branding. His client list includes companies such as Sony BMG, RTL, ITV, the BBC, Deutsche Telekom, France Telecom, Orange, The Financial Times, TribalDDB, the European Commission, Nokia-Siemens, Unisys, the NFL and many others. Gerd is a fellow of the Royal Society for the Arts (London), and resides in Basel, Switzerland.

Specialities

 Digital Music, Internet, Futurism, Futurology, Web2.0, Future of Advertising, radio & broadcasting, attention economy, experience economy, digital rights, privacy, digital intrusion, DRM & CRM, P2P, superdistribution, music licensing, futurists, online networking and social software, music industry innovation, B2B exchanges, content e-commerce, digital music, venture financing, online marketing, viral campaigns, entrepreneurship, lecturing, Ted, music production, coaching, mentoring, Music2.0

Recommended by

 ""We had the great privilege to have Mr. Gerd Leonhard give the closing keynote speech at this year's Brazil Music Conference. The audience was most captivated by the engaging and challenging content delivered by Mr Leonhard. His wit, knowledge and masterful speech made instant fans within our Conference participants. A must presence in any music gathering conference anywhere!""
— Luciana Camargo, was Gerd's client

"I would highlight Gerd´s excellence, his effort to consider all the insights connected and his leadership in conveying a vision and making the arguments that sustain it. I will not forget in a long time his debate with Jacques Toubon, impressive. Gerd is an excellent reference for understanding the paradigm shift that digital contents mean"
— Carlos Sanchez, was Gerd's client

"Gerd is an accomplished presenter who can stimulate any audience interested in media/telco/internet-related issues. He's very engaging and entertaining and can liven up any
event, with lots of new stats and creative ways of presenting them."
— Simon Torrance, CEO, STL Partners/Telco 2.0, was with another company when working with Gerd at MediaFuturist.com

"Gerd was one of the Keynote Speakers of PICNIC '09 in Amsterdam (www.picnicnetwork.org) and he delivered an inspiring (and practical) presentation on the future of social media, exploring the changing landscape of consumer communications and the radical impact of Social Media on big and small businesses alike. He's also been fully open to interaction with the attendees and a great resource to the promotion of the event throughout his vast network of contacts."
— Gianfranco Chicco, was Gerd's client

"Gerd's thought-provoking presentation was the highest rated keynote session at our conference. He incorporated feedback from our planning calls and customized a program that was meaningful and relevant to our audience. I am pleased to offer a personal endorsement of his work."
— Amber Crowell Kelleher, was Gerd's client

"Gerd brings a lot of inspiration, energy, insightful thinking and a great amount of experience into businesses that operate in today's challenging and complex digital landscape. The only time he isn't online is when he is on a plane (but that will probably change soon too). He is a rare breed that lives and breaths (web)technology and manoeuvres comfortably in the ever changing world of social media."
— Jeroen Matser, Strategy Director, Tribal DDB London, was with another company when working with Gerd at MediaFuturist.com

"I first met Gerd through a licensing deal when he was at Licensemusic.com. He has always been ahead of the curve and interested in where our industry is headed, especially in the realm of internet and web music usage. I have had the pleasure of working with Gerd again during his Sonific venture and follow his writing frequently. He is always a great person to work with and full of new ideas."
— Catherine Bogin, General Manager, JRT Music, was with another company when working with Gerd at LicenseMusic.com Inc

"Gerd rocks Media. Not only being a hot shot at my event as a once-in-a-lifetime experience, I look forward to working with him in the future. All the best, a new fan..."
— Markus Nigl, was Gerd's client

"I hired Gerd as a keynote speaker for and event in Canary Wharf called Creative Capital. Gerd was also kind enough to join us as a participant on a two day lab/sandpit exploring the digital independent music ecology. As always Gerd delivered a fantastic presentation setting the context for the event. If you are looking at the future of media in any shape or form, you need Gerd. Uber professional, on the money, team player and good fun to have on board!!!"
— Andre Ktori, was Gerd's client